Why is death such a big deal to everyone?

People are born, they live, and they die. Why is it such a hard thing for people to talk about death. Death is a natural part of life. It’s what makes us mortal. Death is something everyone in the history of humankind (and animal kind, and plant kind and blah blah blah) have gone through, and its something that every human that will ever live in the future will experience. To me (and forgive me if I sound crazy or sappy or whatever):

Death is something that binds us together, not separates us. Everyone has different experiences in life. People are rich, poor, successful, barely scraping by, happy, sad, family oriented, hateful towards the idea of family. Everyone’s on a different playing field. But none of it really matters in the end. No matter how high up on the human food chain you are or how low you are, death is going to catch up to you. You can’t escape it. So, even though we were on different playing fields in life, death comes for us all. We are all equal in Death’s eye.